Blog | CHAMELEON GROUP

Ross Wieser

Do blue light blocking glasses actually work?

They claim to help stop headaches and keep us from staying up too late, but are they worth the money? I've been staring at screens my...

Field Guide to Custom T-shirts for Women – A Comparison

If you have ever ordered women’s shirts for your team or company event, you have felt the roulette-like stress of sizing. As a woman,...

Ross Wieser

Why promotional merchandise is key to your marketing mix

One of the most cost effective methods of reaching more customers and driving brand awareness is the use of promotional products. Even...

Ross Wieser

The Value of Swag for a Startup

Right now, the growth of your startup is in your hands. Like all of the success stories out there, you need to be memorable. Not only...

Gary Vaynerchuk

The Key Difference Between Sales and Branding: One Is Way More Effective Than the Other

The world's greatest companies don't just sell products. They create an experience. This one is really interesting and I have been...

Ross Wieser

What's Your Brand ID?

Question: When you're selecting gifts - whether it's for clients, vendors or employees - do you approach it as a task to check off your...

Bill Green

If a Customer Says Your Product or Service Is Too Expensive, This Is What You Should Say

There is a big difference between selling your cost versus selling your value. Companies that sell on cost comparison end up losing in...

Ross Wieser

Do Marketing Products Work?

Wondering if Promotional Products Work? Yes, As a Matter Of Fact, They Work Overtime Chances are, you won’t have to look very hard at...

ALEX HONEYSETT

The Secret to Selling Your Company's Message

As an entrepreneur , no one knows your brand better than you do. And, as you navigate the complex twists and turns of running your own...